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Top Places to Shop in Balboa, Newport Beach, CA

Balboa, Newport Beach

Marine Avenue on Balboa Island lined with boutiques, palm trees, and blooming jacaranda trees, with people strolling toward Newport Harbor in the background.
By Natalie Boyle, REALTOR®, Founder of Verso Homes (DRE #01329012)
Marine Avenue on Balboa Island lined with boutiques, palm trees, and blooming jacaranda trees, with people strolling toward Newport Harbor in the background.
Balboa—made up of Balboa Island and the adjacent Peninsula—mixes small-town charm with resort-town style. Marine Avenue on Balboa Island is the heart of the scene, lined with unique boutiques, artisan gift shops, and locally owned surf stores. Below, I’ve rounded up my favorite places to shop across clothing, beachwear, and gifts—all local. If you’re exploring the area further, start with our Balboa neighborhood guide.
Pro Tip: Weekdays and early mornings are the least crowded. Consider taking the Balboa Island Ferry and strolling Marine Ave—you’ll land steps from the shops.

Clothing Boutiques

Sunny Days (Balboa Island)

A cheerful women’s boutique known for fashion-forward resort wear, denim, and dresses—perfect for island days and coastal nights. Sunny Days boutique site

Isabelle’s Cabinet (Balboa Island)

Trendy, beachy apparel and accessories with California-casual vibes and a touch of Europe. Isabelle’s Cabinet

Rue Du Balboa (Balboa Island)

Comfortable-chic clothing with an emphasis on made-in-USA and organic fabrics. Visit Newport Beach: Rue Du Balboa

Beachwear & Surf Shops

Balboa Surf & Style (Balboa Island)

A locals-loved surf shop carrying Volcom, Roxy, Rip Curl, plus goods from local artists. balboasurfandstyle.com

JD’s Big Game Tackle (Balboa Island)

A classic bayfront tackle shop serving anglers since the 1970s. jdsbiggame.com

15th St Surf + Supply (Balboa Peninsula)

Independent since 1961, this general-store-style surf shop carries unique beachwear and home goods. 15thstsurfsupply.com

Gifts & Home Décor

Blue Atlas Marketplace (Balboa Island)

Elevated gifts, candles, stationery, and coastal décor. blueatlasmarketplace.com

Shirley’s Heart (Balboa Island)

Island-themed gifts and beachy home accents. shirleysheartbalboaisland.com

Balboa Island Cottage Plates (Balboa Island)

Whimsical, hand-painted ceramic plaques—an iconic island keepsake. Visit Newport Beach: Cottage Plates

Natalie Boyle headshot – Verso Homes founder
Natalie Boyle
REALTOR®, Founder of Verso Homes (DRE #01329012)
Over 15 years helping South OC homeowners discover their perfect community.
Learn more about Natalie →

*Information deemed reliable but not guaranteed. Shops and details may change. Verso Homes complies with Fair Housing laws.

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