By Natalie Boyle, REALTOR®, Founder of Verso Homes (DRE #01329012)
If you’re searching for a coastal town with a laid-back vibe and amazing surf culture, Dana Point is your spot. While known for world-class surfing, the town also boasts a variety of unique shops and boutiques—perfect for gifting, fashion, or a new board. Here are my favorite local spots (and pro tips for shopping them like a local!).
Founded in 1950 by Hobie Alter, this legendary shop is famous for hand-shaped surfboards and classic California style. Today, it’s the place for boards, wetsuits, apparel, and connecting with the local surf community.
Pro Tip: Stop by for surf history and pick up a Hobie tee—locals love them!
Since 1991, Killer Dana has offered classic surf vibes—sand on the floor, tons of surf gear, stance socks, beach accessories, and a great selection for men, women, and kids. They also rent bikes, boards, and wetsuits.
Pro Tip: Check out their Board Room for the best local board rentals in Dana Point!
A family-owned, custom surfboard shop since 1970. The Boehne family still designs, shapes, and builds boards on site. You’ll find custom SUPs, foils, waveskis, rentals, and local apparel.
Pro Tip: Looking for your “forever” board? This is where the locals get custom shapes—just ask for a tour!
Since 1997, this friendly shop has specialized in surf lessons and summer camps for all ages. CPR/First Aid certified instructors, gifts, and fun gear for women and kids.
Pro Tip: Sign up for a lesson—no better place to start your surf journey!
Camellia Boutique
25001 Dana Point Harbor Dr, Ste F130, Dana Point, CA
Camellia specializes in jewelry, apparel, intimates, and shoes. Founded by Deborah Cornell, this boutique began in her garage—now it’s one of the best spots for unique gifts and local fashion.
Pro Tip: Check their jewelry counter for one-of-a-kind finds you won’t see anywhere else!
Meesh Boutique
Monarch Bay Plaza, 32880 Pacific Coast Hwy, Ste 32, Dana Point, CA
Michelle, the owner, launched Meesh Boutique after years in fashion wholesale. Expect stylish, body-positive apparel and accessories at great prices—perfect for women of all shapes and sizes.
Pro Tip: Ask for seasonal style recommendations—they’re always happy to help you find your new favorite!
Lantern District
24292 Del Prado Ave, Dana Point, CA
(c) Google Business
The Lantern District is the heart of Dana Point’s Town Center—filled with shops, restaurants, art galleries, and a unique mix of historic and modern architecture. Named for its copper lantern streetlights and Spanish-style design.
Pro Tip: Visit at sunset to see the lanterns lit—perfect for photos and window shopping!
Known for stunning flowers, plants, pots, and creative gift items, Penelope Pots is also an event and wedding floral design business. Look for their new location soon!
Pro Tip: Order ahead for events or stop by for a unique hostess gift.
SUP (Stand Up Paddle Boarding) in Dana Point Harbor
Dana Point is more than just a vacation destination. This coastal community is full of charm, surf history, and wonderful shops for every style. If you’re ready to discover Dana Point for yourself, reach out and let’s explore together!
*This post shares my personal experiences and favorite shops in Dana Point. For real estate guidance or to start your Dana Point journey, contact Verso Homes (DRE #01329012).
Natalie Boyle REALTOR®, Founder of Verso Homes (DRE #01329012) Over 15 years helping South OC homeowners discover their perfect community. Learn more about Natalie →
